MARC Record from harvard_bibliographic_metadata

LEADER: 02559cam a2200313 a 4500
001 012254516-8
005 20100325124049.0
008 090817s2010 nyuaf b 001 0 eng
010 $a 2009033152
020 $a9781400068630 (acid-free paper)
020 $a9781588368911 (ebk)
035 0 $aocn326531549
040 $aDLC$cDLC
043 $an-us---
050 00 $aHD9710.U52$bI55 2010
082 00 $a338.4/76292220973$222
100 1 $aIngrassia, Paul.
245 10 $aCrash course :$bthe American automobile industry's road from glory to disaster /$cPaul Ingrassia.
250 $a1st ed.
260 $aNew York :$bRandom House,$cc2010.
300 $a306 p., [16] p. of plates :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. [283]-291) and index.
505 0 $aWhere the weak are killed and eaten -- Dynasty and destiny -- Glory days of ponies and goats -- Crummy cars and CAFE Society -- Honda comes to the cornfields -- Repentance, rebirth and relapse -- "Car Jesus" and the rise of the SUV -- Potholes and missed opportunities -- From riches to rags -- The hurricane that hit Detroit -- Chapter 11? -- As the precipice approaches -- Bailouts, bankruptcies, and beyond -- Another chance.
520 $aThis is the saga of the American automobile industry's rise and demise, a story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies--once proud symbols of prosperity--through bankruptcy. Pulitzer winner Paul Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? He also describes dysfunctional corporate cultures and Detroit's perverse system of "inverse layoffs." Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate. Informed by Ingrassia's 25 years of covering the auto industry for The Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, this is a uniquely American and deeply instructive story.--From publisher description.
650 0 $aAutomobile industry and trade$zUnited States$xHistory.
655 7 $aHistory.$2fast
776 08 $iOnline version:$aIngrassia, Paul.$tCrash course.$b1st ed.$dNew York : Random House, ©2010$w(OCoLC)761324364
988 $a20100325
906 $0DLC