| Record ID | bcl_marc/bcl_open.02.mrc:193847160:1240 |
| Source | bcl_marc |
| Download Link | /show-records/bcl_marc/bcl_open.02.mrc:193847160:1240?format=raw |
LEADER: 01240nam 2200289 a 4500
004 AEU6110
005 20000524092900.0
008 960111s1995 nyua b 100 0 eng d
035 $a(OCoLC)ocm34015917
035 9 $aAEU6110
040 $aFUG$cFUG$dOCL
049 $aBXMM
090 $aHF5814$b.A481 1995
111 2 $aAdvertising Research Foundation Global Media Research Workshop$n(6th :$d1995 :$cNew York, N.Y.)
245 10 $aTranscript proceedings :$bsharing opportunities and challenges around the world : ARF Sixth Annual Global Media Research Workshop, the Waldorf-Astoria, May 18-19, 1995.
246 30 $aSharing opportunities and challenges around the world
246 18 $aARF sixth annual global media research workshop
260 $aNew York :$bAdvertising Research Foundation,$cc1995.
300 $a387 p. :$bill. ;$c28 cm.
504 $aIncludes bibliographical references.
650 0 $aAdvertising$xResearch$vCongresses.
650 0 $aMass media$xResearch$vCongresses.
650 0 $aAdvertising$xEffective frequency$vCongresses.
650 0 $aAdvertising$xInteractive multimedia$vCongresses.
650 0 $aTelevision viewers$xResearch$vCongresses.
852 00 $aMChB$bONL$cSTACK$hHF5814$i.A481 1995$91
948 $aLTI 08/08/2000