| Record ID | OpenLibraries-Trent-MARCs/tier5.mrc:37794952:987 |
| Source | OpenLibraries-Trent-MARCs |
| Download Link | /show-records/OpenLibraries-Trent-MARCs/tier5.mrc:37794952:987?format=raw |
LEADER: 00987cam 2200301 a 4500
001 0116404379848
005 19930520150822.4
008 920706s1993 enka b 101 0 eng
010 $a 92024738
020 $a0415075734 :$c$35.00
020 $c59.95
035 $a(Sirsi) ACK-5025
035 00 $aZAD A94-3252$fcc$iLCMARC/AQD-2580/MSHAH
040 $aOPET$beng
046 $aDLC$cDLC$dDLC
050 00 $aHF5411$b.R57 1993
082 00 $a658.8$220
090 $aHF 5411 .R57 1993$bb
245 04 $aThe Rise and fall of mass marketing /$cedited by Richard Tedlow and Geoffrey Jones.
260 $aLondon ;$aNew York :$bRoutledge,$c1993.
300 $axii, 239 p. :$bill. ;$c23 cm.
440 0 $aComparative and international business.$pModern histories series
504 $aIncludes bibliographical references and index.
518 $a95 03 10
650 0 $aExport marketing$xCongresses.
650 0 $aMarketing$xCongresses.
700 10 $aJones, Geoffrey.
700 10 $aTedlow, Richard S.