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Social Sponsoring und Social Marketing: Praxisberichte über das "neue Produkt Mitgefühl"
1993, Bund
in German
3766324381 9783766324382
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Book Details
Edition Notes
Includes bibliographical references (p. 247-248).
Papers presented at a conference held in the summer of 1992.
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{{cite book|author=Thomas Leif |date=1993 |title=Social Sponsoring und Social Marketing |publication-place=Köln |publisher=Bund |isbn=3-7663-2438-1 |lccn=94207692 |ol=1211401M}}