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Last edited by Alice Kirk
February 6, 2016 | History
This free textbook introduces the reader to the different approaches and schools within strategic thinking as well as the tools used to investigate the strategic environment surrounding a business.
You can download the book for free via the link below.
Publish Date
2013
Publisher
Bookboon
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Book Details
Table of Contents
Innhold
Introduction
Why Strategy?
The Formulation of Strategy
Schools of strategy
Levels of strategy
Process of strategy
Types of Strategy
Stakeholder theory
External Analysis
Internal Analysis
Integration
Human resources management HRM
Culture
SWOT Analysis
Generic Strategy
Managing change
Growth and Decline
Globalization and International Strategy
The Basis of Strategy: Structure
References

