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Jerome B. Kernan

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Perspectives in marketing theory

by Jerome B. Kernan First published in 1968
3 editions

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Promotion: an introductory analysis

by Jerome B. Kernan First published in 1970
2 editions, 1 ebook

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Explorations in consumer behavior: a symposium held at the University of Texas, April 18-19, 1966.

by Montrose S. Sommers and Jerome B. Kernan First published in 1968
1 edition

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Promotion: an introductory analysis

by Jerome B. Kernan First published in 1970
1 edition, 1 ebook
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Perspectives in marketing theory

by Jerome B. Kernan and Montrose S. Sommers First published in 1968
1 edition

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A behavioral approach to public relations.

by Jerome B. Kernan First published in 1969
1 edition

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Promotion: an introductory analysis

by Jerome B. Kernan First published in 1970
1 edition

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OLID: OL2121631A

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