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Last edited by ImportBot
July 29, 2014 | History

Marketing Communications Management: Concepts and Theories, Cases and Practices 1 edition

Cover of: Marketing Communications Management | Paul Copley

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Marketing Communications Management
Concepts and Theories, Cases and Practices
New Ed edition

Published November 22, 2004 by Butterworth-Heinemann .
Written in English.

First Sentence

The nature of marketing communication is explored and relationships developed with strategic marketing.

The Physical Object

Format
Paperback
Number of pages
480
Dimensions
10.9 x 8.3 x 1.1 inches
Weight
2.7 pounds

ID Numbers

Open Library
OL7972292M
Internet Archive
marketingcommuni00copl
ISBN 10
0750652942
ISBN 13
9780750652940
Library Thing
2788843
Goodreads
4180845

History Created December 10, 2009 · 4 revisions Download catalog record: RDF / JSON

July 29, 2014 Edited by ImportBot import new book
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
March 15, 2010 Edited by WorkBot update details
December 10, 2009 Created by WorkBot add works page