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April 16, 2010 | History

Globalization and the middle classes in India: the social and cultural impact of neoliberal reforms 1 edition

Globalization and the middle classes in India
Ruchira Ganguly-Scrase

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Globalization and the middle classes in India
the social and cultural impact of neoliberal reforms
Ruchira Ganguly-Scrase and Timothy J. Scrase.

Published 2008 by Routledge in New York, NY .
Written in English.

Table of Contents

Globalization, structural adjustment and the middle classes in India
Victims of consumerism? Consumption and household survival
Gender, empowerment and liberalization
Discourses of global efficiency and the dynamics of new workplace culture
Culture of power : the hegemony of English in a globalizing India
Globalized media : television and its impact on middle class morals, culture and identity
Conclusion : Indian middle class lives in the era of neoliberal globalization.

Edition Notes

Includes bibliographical references and index.

Series
Routledge contemporary South Asia series -- 17

Classifications

Dewey Decimal Class
305.5/50954
Library of Congress
HT690.I4 G36 2008

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL18608128M
ISBN 13
9780415441162, 9780203884393
LC Control Number
2008030179
Goodreads
6495712

History Created December 10, 2009 · 2 revisions Download catalog record: RDF / JSON

April 16, 2010 Edited by WorkBot update details
December 10, 2009 Created by WorkBot add works page