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Childhood and apprenticeship in Germany, association with various wineries in California, discussion of wine marketing business and business principles. The growth of the wine industry and the contributions of influential individuals. Additional documentary material included in a separate box.
Publish Date
1984
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Subjects
History, Interviews, Wine industry, Wine and wine making, VintnersPeople
Alfred Fromm (1905-)Places
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Marketing California wine and brandy
1984, Regional Oral History Office, The Bancroft Library, University of California
in English
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