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Last edited by Open Library Bot
December 3, 2010 | History

The Adweek copywriting handbook 3 editions

Cover of: The Adweek copywriting handbook | Joseph Sugarman
About the Book

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Classifications

Library of Congress HF5825 .S878 2007

3 editions First published in 2006

Edition Read Locate Buy
Cover of: The Adweek Copywriting Handbook
2007, John Wiley & Sons, Ltd.
The Adweek Copywriting Handbook
Electronic resource in English
Cover of: The Adweek copywriting handbook
2007, J. Wiley
The Adweek copywriting handbook
in English
Cover of: The Adweek Copywriting Handbook
December 11, 2006, Wiley
The Adweek Copywriting Handbook
in English

History

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December 3, 2010 Edited by Open Library Bot Added subjects from MARC records.
June 18, 2010 Edited by ImportBot add details from OverDrive
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
February 4, 2010 Edited by WorkBot add more information to works
December 9, 2009 Created by WorkBot add works page