An edition of The Revenge of Analog (2017)

The Revenge of Analog

Real Things and Why They Matter

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Last edited by ImportBot
August 24, 2020 | History
An edition of The Revenge of Analog (2017)

The Revenge of Analog

Real Things and Why They Matter

  • 2 Want to read
  • 1 Currently reading
  • 1 Have read

A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again. Behold the Revenge of Analog.

David Sax has uncovered story after story of entrepreneurs, small business owners, and even big corporations who've found a market selling not apps or virtual solutions but real, tangible things. As e-books are supposedly remaking reading, independent bookstores have sprouted up across the country. As music allegedly migrates to the cloud, vinyl record sales have grown more than ten times over the past decade. Even the offices of tech giants like Google and Facebook increasingly rely on pen and paper to drive their brightest ideas.

Sax's work reveals a deep truth about how humans shop, interact, and even think. Blending psychology and observant wit with first-rate reportage, Sax shows the limited appeal of the purely digital life--and the robust future of the real world outside it.

Publish Date
Publisher
PublicAffairs

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Edition Availability
Cover of: The Revenge of Analog
The Revenge of Analog: Real Things and Why They Matter
October 24, 2017, PublicAffairs

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Book Details


Classifications

Library of Congress
T14.5

ID Numbers

Open Library
OL26442838M
ISBN 13
9781610398213

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History

Download catalog record: RDF / JSON
August 24, 2020 Edited by ImportBot import existing book
April 19, 2018 Created by CrisisMagazineReader Added new book.