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July 30, 2014 | History

Search analytics for your site 1 edition

Search analytics for your site
Louis Rosenfeld

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Search analytics for your site
conversations with your customers
Louis Rosenfeld

Published 2011 by Rosenfeld Media in Brooklyn, N.Y .
Written in English.

About the Book

"When users search your site, they're telling you in their own words what they want from your organization. In 'Search analytics for your site, ' Lou Rosenfeld shows you how to harvest and analyze search query data to improve your site's search performance, content, navigation, metadata, effectiveness, and overall user experience"--P. [4] of cover.

Table of Contents

How site search analytics can save your butt
Site search analytics in a nutshell
Pattern analysis
Failure analysis
Session analysis
Audience analysis
Goal-based analysis
Practical tips for improving search
Practial tips for improving site navigation and metadata
Practical tips for improving content
Bridging web analytics and user experience.

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
006.3/12
Library of Congress
ZA4235 .R67 2011

The Physical Object

Pagination
xvii, 199 p. :
Number of pages
199

ID Numbers

Open Library
OL25567948M
Internet Archive
searchanalyticsf00rose
ISBN 10
1933820209
ISBN 13
9781933820200
LC Control Number
2011907226
OCLC/WorldCat
741509854

History Created July 30, 2014 · 1 revision Download catalog record: RDF / JSON

July 30, 2014 Created by ImportBot import new book