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Last edited by WorkBot
April 20, 2010 | History

Playing bigger than you are: how to sell big accounts even if you're David in a world of Goliaths 1 edition

Playing bigger than you are
William T. Brooks

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Playing bigger than you are
how to sell big accounts even if you're David in a world of Goliaths
William T. Brooks, William P.G. Brooks.

Published 2009 by John Wiley & Sons in Hoboken, N.J .
Written in English.

Table of Contents

Selling to giants will transform your business
Small businesses are uniquely qualified to sell to giants
Finding friendly giants
How corporations buy
What's preventing you from winning big?
The mental side of selling to the giants
Positioning yourself to sell to the giants
Learning the buyer' language
Developing your sales presentation
Making a successful bid
You've won it, now build on it.

Edition Notes

Genre
Terminology

Classifications

Dewey Decimal Class
658.85
Library of Congress
HF5438.25 .B7454 2010

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL23218023M
Internet Archive
playingbiggertha00broo
ISBN 13
9780470260357
LC Control Number
2009016552
OCLC/WorldCat
319498645
Goodreads
6397262

History Created December 11, 2009 · 3 revisions Download catalog record: RDF / JSON

April 20, 2010 Edited by WorkBot update details
January 29, 2010 Edited by WorkBot add more information to works
December 11, 2009 Created by WorkBot add works page