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Last edited by WorkBot
January 22, 2010 | History

Brand extensions 1 edition

Brand extensions
Louise Shortall

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Brand extensions
an exploratory study of brand extendibility, brand prototypicality and brand fit
by Louise Shortall.

Published 1997 by University College Dublin in Dublin .
Written in English.

Edition Notes

Thesis (M.B.A.) - University College Dublin, 1997.

The Physical Object

Pagination
viii, 90, (12)p. :
Number of pages
90

ID Numbers

Open Library
OL17146002M

History

Download catalog record: RDF / JSON
January 22, 2010 Edited by WorkBot add more information to works
December 11, 2009 Created by WorkBot add works page