MARC Record from Library of Congress

LEADER: 02228cam a2200361 a 4500
001 2007029658
003 DLC
005 20080620164639.0
008 070724s2008 nju b 001 0 eng
010 $a 2007029658
020 $a9780813543017 (hardcover : alk. paper)
020 $a0813543010 (hardcover : alk. paper)
035 $a(OCoLC)ocn156994481
035 $a(OCoLC)156994481
040 $aDLC$cDLC$dYDX$dBAKER$dBTCTA$dYDXCP$dXQJ$dBWX$dUPZ$dNPL$dIXA$dDLC
043 $an-us---
050 00 $aJK1764$b.W635 2008
082 00 $a320.97301/4$222
100 1 $aWinograd, Morley.
245 10 $aMillennial makeover :$bMySpace, YouTube, and the future of American politics /$cMorley Winograd, Michael D. Hais.
260 $aNew Brunswick, N.J. :$bRutgers University Press,$cc2008.
300 $axviii, 309 p. ;$c24 cm.
504 $aIncludes bibliographical references (p. 269-278) and index.
520 $aChange in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well.
505 0 $aThe rise and fall of political parties in America -- Idealist and civic eras in American history -- Politicians love to talk -- Meet the millennials -- Millennials will spearhead the coming political realignment -- The realignment begins -- Winning without the mother's milk of politics -- The technology tsunami -- Social networks will change America's political map -- Winning the technology arms race -- Triggering a new America -- Who will party with whom? -- Who will lead the realignment? -- Rebuilding America's civic infrastructure -- Public policy in a millennial era.
650 0 $aPolitical participation$xTechnological innovations$zUnited States.
650 0 $aOnline social networks$xPolitical aspects$zUnited States.
650 0 $aBlogs$xPolitical aspects$zUnited States.
650 0 $aVoting research$zUnited States.
650 0 $aPolitical parties$zUnited States.
651 0 $aUnited States$xPolitics and government$xBlogs.
651 0 $aUnited States$xPolitics and government$y2001-
700 1 $aHais, Michael D.,$d1943-