| Record ID | marc_loc_2016/BooksAll.2016.part15.utf8:193941025:735 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part15.utf8:193941025:735?format=raw |
LEADER: 00735nam a2200241 a 4500
001 84165479
003 DLC
005 19840822000000.0
008 840523s1983 enka b 00110 eng
010 $a 84165479
020 $a0709920253 :$c$38.90 (U.S.)
020 $a0709920261 (pbk.)
050 0 $aHF5415.13$b.P54 1983
082 0 $a658.8$219
100 10 $aPiercy, Nigel.
245 10 $aManaging marketing information /$cNigel Piercy and Martin Evans.
260 0 $aLondon :$bCroom Helm,$cc1983.
300 $a223 p. :$bill. ;$c23 cm.
504 $aIncludes bibliographies and index.
650 0 $aMarketing$xManagement.
650 0 $aMarketing research.
650 0 $aManagement information systems.
700 10 $aEvans, Martin$q(Martin J.)