| Record ID | marc_loc_2016/BooksAll.2016.part09.utf8:190701072:646 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part09.utf8:190701072:646?format=raw |
LEADER: 00646pam a2200217 i 4500
001 76049465
003 DLC
005 19770316000000.0
008 761023s1977 nyua b 00110 eng
010 $a 76049465
020 $a0884053482.$a0884053377$bpbk.
050 0 $aHF5415.15$b.H56
082 $a658.5
100 10 $aHise, Richard T.
245 10 $aProduct/service strategy /$cRichard T. Hise.
260 0 $a[New York] :$bMason/Charter,$c1977.
300 $axii, 305 p. :$bill. ;$c21 cm.
490 0 $aPriorities in marketing series
504 $aIncludes bibliographical references and index.
650 0 $aProduct management.
650 0 $aNew products.