| Record ID | marc_columbia/Columbia-extract-20221130-001.mrc:167938374:1200 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-001.mrc:167938374:1200?format=raw |
LEADER: 01200cam a2200361 i 4500
001 134614
005 20220518202942.0
008 781002s1977 nyua b 001 0 eng
010 $a 76049465
020 $a0884053482
020 $a0884053377 (pbk.)
035 $a(OCoLC)2598211
035 $a(OCoLC)ocm02598211
035 $a(CStRLIN)NYCG8245932-B
035 $9AAQ2966CU
035 $a(NNC)134614
035 $a134614
040 $dCStRLIN
050 00 $aHF5415.15$b.H56
082 0 $a658.5
100 1 $aHise, Richard T.$0http://id.loc.gov/authorities/names/n79081760
245 10 $aProduct/service strategy /$cRichard T. Hise.
260 $a[New York] :$bMason/Charter,$c1977.
300 $axii, 305 pages :$billustrations ;$c21 cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
490 1 $aPriorities in marketing series
504 $aIncludes bibliographical references and index.
650 0 $aProduct management.$0http://id.loc.gov/authorities/subjects/sh85107203
650 0 $aNew products.$0http://id.loc.gov/authorities/subjects/sh85091388
830 0 $aPriorities in marketing series.
852 00 $boff,bus$hHF5415.15$i.H56