MARC record from Internet Archive

LEADER: 03323cam a2200649 i 4500
001 922913075
003 OCoLC
003 OCoLC
005 20161220093823.0
008 160203s2016 cau 001 0 eng
010 $a2015049358
019 $a946584834
020 $a9781626567856 (pbk.)
020 $a1626567859 (pbk.)
024 8 $a40026013319
035 $a922913075
035 $a922913075
035 $a(OCoLC)922913075$z(OCoLC)946584834
037 $bIngram Pub Services, Attn: Benton Tatum 1 Ingram Blvd, LA Vergne, TN, USA, 37086$nSAN 631-8630
040 $aDLC$beng$erda$cDLC$dBTCTA$dBDX$dYDXCP$dCDX$dCCPLG$dQT7$dYUS$dSFR$dUtOrBLW
042 $apcc
049 $aSFRA
050 00 $aZ285.6$b.B87 2016
082 00 $a070.5/2$223
092 $a070.52$bB9174o
100 1 $aBurke, Fauzia,$eauthor.
245 10 $aOnline marketing for busy authors :$ba step-by-step guide /$cFauzia Burke.
250 $aFirst edition.
264 1 $aOakland, CA :$bBerrett-Koehler Publishers, Inc,$c[2016]
300 $axi, 150 pages ;$c22 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aA BK life book
500 $a"A BK Life book"--Title page.
500 $aIncludes index.
505 0 $aPersonal branding 101 -- You gotta dream big -- Know thy reader -- Get real with your goals -- Best advice in the business -- Your priority list -- Your online marketing plan -- Building your website -- Mailing list of fans -- To blog or not to blog -- Social media and social networking -- DIY online book publicity -- Promote without being promotional -- Monitor and adjust.
520 $aAuthors know they need to market their book online these days, but it can feel overwhelming. Now, on top of your day job, you're supposed to be building a digital empire? Ten minutes into Googling around for tips, and the To-Do List is so long, not even an army could get it all done. Feeling the pressure to do everything, some poor authors end up doing nothing... the pile just looks too big to shovel. President of one of the first firms to specialize in online book publicity, Fauzia Burke makes the job of online branding not only doable, but fun.
650 0 $aBooks$xInternet marketing.
650 0 $aAuthorship$xInternet marketing.
830 0 $aBK life book.
907 $a.b32756938$b12-20-18$c08-31-16
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957 00 $aOCLC reclamation of 2017-18
957 00 $aOCLC reclamation of 2017-18
907 $a.b32756938$b11-26-16$c08-31-16
938 $aBrodart$bBROD$n114041482
938 $aBaker and Taylor$bBTCP$nBK0017772295
938 $aYBP Library Services$bYANK$n12689848
938 $aCoutts Information Services$bCOUT$n32442089
956 $aPre-reclamation 001 value: ocn922913075
980 $a1116 sh
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994 $aC0$bSFR
999 $yMARS
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