Record ID | ia:hegartyonadverti0000hega |
Source | Internet Archive |
Download MARC XML | https://archive.org/download/hegartyonadverti0000hega/hegartyonadverti0000hega_marc.xml |
Download MARC binary | https://www.archive.org/download/hegartyonadverti0000hega/hegartyonadverti0000hega_meta.mrc |
LEADER: 00855cam a22002654a 4500
001 2010936750
003 DLC
005 20120310083120.0
008 100909s2011 enka 001 0aeng d
010 $a 2010936750
020 $a9780500515563 (hbk.)
020 $a0500515565 (hbk.)
035 $a(OCoLC)ocn728074372
040 $aSITPL$cSITPL$dYDXCP$dBWX$dSINLB$dUBY$dCDX$dUV0$dDLC
042 $alccopycat
082 04 $a659.1092$222
050 00 $aHF5810.H44$bA3 2011
100 1 $aHegarty, John,$d1944-
245 10 $aHegarty on advertising :$bturning intelligence into magic /$cJohn Hegarty.
260 $aNew York :$bThames & Hudson Ltd.,$cc2011.
300 $a224 p. :$bill. (some col.) ;$c24 cm.
500 $aIncludes index.
600 10 $aHegarty, John,$d1944-
650 0 $aAdvertising executives$vBiography.
650 0 $aAdvertising agencies$xManagement.