| Record ID | ia:globalmarketingf0000bish_f5d5 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/globalmarketingf0000bish_f5d5/globalmarketingf0000bish_f5d5_marc.xml |
| Download MARC binary | https://www.archive.org/download/globalmarketingf0000bish_f5d5/globalmarketingf0000bish_f5d5_meta.mrc |
LEADER: 02679cam 2200625 a 4500
001 ocm39523368
003 OCoLC
005 20200801220123.0
008 980715r19991996ilua b 000 0 eng
010 $a 98036504
040 $aDLC$beng$cDLC$dWIR$dNLGGC$dBAKER$dBTCTA$dYDXCP$dOCLCG$dHALAN$dCHRRO$dBDX$dOCLCO$dOCLCF$dOCLCQ
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035 $a(OCoLC)39523368$z(OCoLC)43812757$z(OCoLC)718020605
050 00 $aHF5415.1265$b.B567 1999
072 7 $as1se$2rero
072 7 $as2in$2rero
082 00 $a658.8/48/002854678$221
084 $a85.40$2bcl
100 1 $aBishop, Bill,$d1957-
245 10 $aGlobal marketing for the digital age /$cBill Bishop.
260 $aLincolnwood, Ill. :$bNTC Business Books,$c1999.
300 $axvi, 270 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aOriginally published: Toronto : HarperCollins Publishers, Ltd., 1996.
504 $aIncludes bibliographical references (pages 269-270).
505 00 $gPreface$tThe Second Age of Global Exploration$gxv --$gSection 1$tIntroducing Global Digital Marketing$g1 --$gChapter 4$tThe Global Digital Marketing Model$g32 --$gSection 2$tYour Global Digital Marketing Program$g45 --$gSection 3$tThe Global Digital Marketing Environment$g113 --$gAppendix$tA Resources$g251 --$gAppendix B$tGlossary of Terms$g257 --$gAppendix C$tSuggested Reading$g269.
650 0 $aInternet marketing.
650 0 $aExport marketing.
650 7 $aExport marketing.$2fast$0(OCoLC)fst00918703
650 7 $aInternet marketing.$2fast$0(OCoLC)fst00977272
650 17 $aInternationale marketing.$2gtt
650 17 $aInternet.$2gtt
650 17 $aE-commerce.$2gtt
650 7 $acommerce électronique$xmarketing international.$2rero
776 08 $iOnline version:$aBishop, Bill, 1957-$tGlobal marketing for the digital age.$dLincolnwood, Ill. : NTC Business Books, 1999$w(OCoLC)753429141
938 $aBaker & Taylor$bBKTY$c16.95$d12.71$i0658000586$n0003398457$sactive
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938 $aBaker and Taylor$bBTCP$n98036504
938 $aYBP Library Services$bYANK$n1680648
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029 1 $aCHRRO$b(OCoLC)ocl43812757
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994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 286 OTHER HOLDINGS