Cover of: Marketing aesthetics | Bernd Schmitt
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July 31, 2014 | History
An edition of Marketing aesthetics (1997)

Marketing aesthetics

the strategic management of brands, identity, and image

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This edition published in by Free Press in New York.

Written in English

345 pages

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Previews available in: English

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Cover of: Marketing aesthetics

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Marketing aesthetics

First published in 1997



Marketing aesthetics

the strategic management of brands, identity, and image

This edition published in by Free Press in New York.


Edition Notes

Includes bibliographical references (p. 321-330) and index.

Classifications

Dewey Decimal Class
658.8/27
Library of Congress
HD59.2 .S357 1997

The Physical Object

Pagination
xv, 345 p. :
Number of pages
345

ID Numbers

Open Library
OL663886M
Internet Archive
marketingaesthet00schm
ISBN 10
0684826550
LC Control Number
97009426
Library Thing
1253652
Goodreads
206384

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 31, 2014 Edited by ImportBot import new book
July 30, 2010 Edited by IdentifierBot added LibraryThing ID
April 14, 2010 Edited by Open Library Bot Linked existing covers to the edition.
April 12, 2010 Edited by bgimpertBot Added goodreads ID.
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record.