https://openlibrary.org/books/OL4268607M.opdsConsumer behavior, classical and contemporary dimensions2019-01-09T04:10:54ZJames U McNealhttps://openlibrary.org/authors/OL4918258A/James_U_McNealLittle, BrownBoston1982xix, 505 p. :Includes bibliographies and indexes.
Intended to supplement: Consumer behavior, an integrative approach / James U. McNeal. 1982.enghttps://openlibrary.org/books/OL4268607Mhttps://archive.org/details/consumerbehavior00mcneurn:ISBN:031656310281014652