An edition of Power up with pr (2008)

Power up with pr

a publicity guide for artists

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Cover of: Power up with pr by Jackie Abramian
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Last edited by ImportBot
July 21, 2018 | History
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An edition of Power up with pr (2008)

Power up with pr

a publicity guide for artists

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Art Networks
Language
English
Pages
109

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Previews available in: English

Subjects
Marketing, Art publicity, Art, Handbooks, manuals

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Edition Availability
Cover of: Power up with pr
Power up with pr: a publicity guide for artists
2008, Art Networks
in English
Libraries near you: WorldCat

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Book Details

Published in

Nevada City, Calif

Table of Contents

1. ART, ARTISTS AND THE MEDIA. Art critics
The PR practitioner
Benefits of PR
2. BASIC PR TOOLS. Effective tools
Collateral
Formatting and printing your collateral
Media kit
Packaging your media kit
3. USING THE INTERNET FOR PR. Creating a media-friendly web site
E-newsletter
Blogs
Going live
4. COMPILING A MEDIA LIST. Finding your target market
Database software
5. PRESS RELEASES. Writing a press release
Formatting a press release
Hooking the press
PSAs
Calendar listing
Media distribution strategy
6. COURTING THE MEDIA. Creative media relations
Post-coverage etiquette
7. BEYOND THE PRESS RELEASE. Editorial calendars
Contributed articles
8. CREATIVE PR STRATEGIES. Cross-marketing
Venues for PR
Going national
Broadcast media
Creating PR goals
Online publications
12-month planning calendar
Publicity planning chart.

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
659/.02/47
Library of Congress
N8600 .A27 2008

The Physical Object

Pagination
109 pages ;
Number of pages
109

ID Numbers

Open Library
OL26473584M
Internet Archive
powerupwithprpub0000abra
ISBN 10
0940899906
ISBN 13
9780940899902
OCLC/WorldCat
182529259

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July 21, 2018 Created by ImportBot Imported from Internet Archive item record.