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Subjects
New business enterprises, Selling, Business planningShowing 1 featured edition. View all 1 editions?
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New sales: simplified : the essential handbook for prospecting and new business development
2013, American Management Association
in English
0814431771 9780814431771
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Book Details
Published in
New York
Table of Contents
Foreword / by S. Anthony Iannarino
Introduction
Sales simplified and a dose of blunt truth
The groundwork for a simple sales model
The "not-so-sweet 16" reasons salespeople fail at new business development
The company's responsibility for sales success
A simple framework for developing new business
Selecting targets : first for a reason
Our sales weapons : what's in the arsenal?
Your most important sales weapon
Sharpening your sales story
Your friend the phone
Mentally preparing for the face-to-face sales call
Structuring winning sales calls
Preventing the buyer's reflex resistance to salespeople
I thought I was supposed to make a presentation
Planning and executing the attack
Rants, raves, and reflections
New business development selling is not complicated
Index.
Edition Notes
Includes index.
Classifications
The Physical Object
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- Created May 16, 2012
- 7 revisions
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December 20, 2022 | Edited by MARC Bot | import existing book |
December 4, 2022 | Edited by ImportBot | import existing book |
October 18, 2020 | Edited by MARC Bot | import existing book |
October 10, 2020 | Edited by ImportBot | import existing book |
May 16, 2012 | Created by LC Bot | Imported from Library of Congress MARC record. |