Cover of: The monster under the bed: how business is mastering the opportunity of knowledge for profit | Stan Davis and Jim Botkin.

The monster under the bed: how business is mastering the opportunity of knowledge for profit

Published by Touchstone in New York .

About the Edition

Companies in the business of providing knowledge for profit will dominate the 21st-century global marketplace. And to stay competitive, these companies will increasingly play the major role in making education a lifelong learning process for consumers, employees, and students alike.

These are the startling trends revealed in this first in-depth study of the mushrooming knowledge-for-profit mega-industry that is already transforming the way we run our businesses and the way we learn. With knowledge doubling nearly every seven years, while the life cycles of businesses grow shorter and shorter, the best way to succeed in today's economy is to become a knowledge-based business - one that leverages the enormous economic value of knowledge. Utilizing the sophisticated tools and skills of the new information technology, any business can become a knowledge business. The proliferation of smart products and services makes it necessary to educate employees and consumers on their development and use. Stan Davis and Jim Botkin show you how to accomplish this.

The Monster Under the Bed is packed with examples of companies like AT&T and Arthur Andersen that are riding the crest of this powerful new wave by creating and marketing products and services that make their customers smarter and their businesses more profitable.

We are at a major turning point. For some people, the monsters are the dinosaurs in business and educational institutions that are not adapting to the new realities. Where others sense a threat, the authors see enormous opportunities. Visionary in its scope, informative and thought-provoking on every page, The Monster Under the Bed is an exploration of the many ways that the knowledge-for-profit revolution will profoundly affect our businesses, our educational processes, and our everyday lives. It is also a call to build and grow with knowledge-based technology, welcoming the future as a friend not a foe.

Classifications

Dewey Decimal Class
331.25/92
Library of Congress
HF1106 .D32 1995

The Physical Object

Pagination
189 p. ; 22 cm.
Number of pages
189

ID Numbers

Open Library
OL24214349M
Internet Archive
monsterunderbedh00davi
ISBN 10
0684804387
ISBN 13
9780684804385
OCLC/WorldCat
223217432
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History

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August 12, 2011 Edited by ImportBot add ia_box_id to scanned books
September 3, 2010 Edited by ImportBot Added new cover
May 6, 2010 Edited by WorkBot found a work
May 5, 2010 Created by ImportBot Initial record created, from Internet Archive item record.