An edition of The Adweek copywriting handbook (2006)

The Adweek copywriting handbook

the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters

by

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The Adweek copywriting handbook
Joseph Sugarman
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  • ★★★★ 4.00 ·
  • 1 Rating
  • 43 Want to read
  • 1 Currently reading
  • 2 Have read
Notes

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Last edited by MARC Bot
December 17, 2020 | History
Edit
An edition of The Adweek copywriting handbook (2006)

The Adweek copywriting handbook

the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters

by

  • ★★★★ 4.00 ·
  • 1 Rating
  • 43 Want to read
  • 1 Currently reading
  • 2 Have read

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Publish Date
Publisher
J. Wiley
Language
English
Pages
338

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Buy this book

Previews available in: English

Subjects
Advertising copy, Business, Handbooks, manuals, Handbooks, manuals, etc, Nonfiction

Showing 3 featured editions. View all 3 editions?

Edition Availability
Cover of: The Adweek Copywriting Handbook
The Adweek Copywriting Handbook
2007, John Wiley & Sons, Ltd.
Electronic resource in English
Libraries near you: WorldCat
Cover of: The Adweek copywriting handbook
The Adweek copywriting handbook: the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters
2007, J. Wiley
in English
  • Not in Library
Libraries near you: WorldCat
Cover of: The Adweek Copywriting Handbook
The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
December 11, 2006, Wiley
in English
Libraries near you: WorldCat

Add another edition?

Book Details

Published in

Hoboken, N.J

Edition Notes

"An Adweek book"--Cover

Includes bibliographical references (p. 325-326) and index

Genre
Handbooks, manuals, etc
Other Titles
Copywriting handbook, Adweek

Classifications

Library of Congress
HF5825 .S878 2007, HF5825

The Physical Object

Pagination
xix, 338 p. :
Number of pages
338

ID Numbers

Open Library
OL17217337M
ISBN 10
0470051248
ISBN 13
9780470051245
LCCN
2007274136
Library Thing
2267645
Goodreads
603716

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 17, 2020 Edited by MARC Bot import existing book
October 8, 2020 Edited by ImportBot import existing book
August 1, 2020 Edited by ImportBot import existing book
July 15, 2019 Edited by MARC Bot import existing book
September 28, 2008 Created by ImportBot Imported from Miami University of Ohio MARC record.