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Last edited anonymously
June 9, 2012 | History

The Elements of Graphic Design 1 edition

Cover of: The Elements of Graphic Design by Alex W. White

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The Elements of Graphic Design
Space, Unity, Page Architecture, and Type
Second Edition.
Alex W. White

Published 2011 by Allworth Press in New York, NY .
Written in English.

About the Book

"This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design"--

Edition Notes

Includes bibliographical references (p. 207) and index.

Copyright Date
2011

Classifications

Dewey Decimal Class
686.2/2
Library of Congress
Z246 .W56 2011

The Physical Object

Pagination
vii, 215 pages :
Number of pages
215

ID Numbers

Open Library
OL24881465M
ISBN 13
9781581157628
LC Control Number
2010043571

History Created July 29, 2011 · 2 revisions
Download catalog record: RDF / JSON

June 9, 2012 Edited by 207.38.220.80 Added new cover
July 29, 2011 Created by LC Bot import new book