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Last edited anonymously
July 17, 2010 | History

Switch: How to change things when change is hard 1 edition

Cover of: Switch by Chip; Heath, Dan Heath

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About the Book

The authors create an allegorical, easily read text that helps conceal some of the complexity in the psychology of change. Both self actualization, and in organizations.

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Switch
How to change things when change is hard

Published 2010 by Broadway Books, Crown Publishing Group, Random House, Inc. in New York, USA .
Written in English.

Table of Contents

1. Three Surprises About Change 1
2. Find the Bright Spots 27
3. Script the Critical Moves 49
4. Point to the Destination 73
5. Find the Feeling 101
6. Shrink the Change 124
7. Grow Your People 149
8. Tweak the Environment 179
9. Build Habits 203
10. Rally the Herd 225
11. Keep the Switch Going 250

The Physical Object

Format
Hardcover
Number of pages
305
Dimensions
8 x 5 x 1.5 inches

ID Numbers

Open Library
OL24234233M
ISBN 10
978-0-385-52875-7

History Created May 29, 2010 · 6 revisions
Download catalog record: RDF / JSON

July 17, 2010 Edited by 41.26.81.88 Update covers
June 6, 2010 Edited by Elliot Ross Brief update of description
June 3, 2010 Edited by 173.73.64.159 Added new cover
June 3, 2010 Edited by 173.73.64.159 Added new cover
May 29, 2010 Created by 173.73.64.159 Created new work record.