Record Locator: marc_loc_updates/v35.i15.records.utf8

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LEADER: 01513cam a2200325 a 4500
001 2006030817
003 DLC
005 20070404104825.0
008 060921s2007 ilu b 001 0 eng
010    $a 2006030817
020    $a9781419596063
020    $a1419596063
040    $aDLC$cDLC$dDLC
050 00 $aHF5415.5$b.M1833 2007
082 00 $a658.8/12$222
100 1  $aMcConnell, Ben.
245 10 $aCitizen marketers :$bwhen people are the message /$cBen McConnell and Jackie Huba.
260    $aChicago, IL :$bKaplan Pub.,$cc2007.
300    $axiv, 223 p. ;$c24 cm.
504    $aIncludes bibliographical references (p. 213-215) and index.
505 0  $aIntroduction -- Filters, fanatics, facilitators, and firecrackers -- The 1 percenters -- The democratization of everything -- Everyone is a publisher; everyone is a broadcaster -- Hobbies and altruism -- The power of one -- How to democratize your business -- Conclusion -- Acknowledgments -- Endnotes -- Bibliography -- Index.
650  0 $aCustomer relations.
650  0 $aSocial media.
650  0 $aSocial media$xEconomic aspects.
650  0 $aInternet$xSocial aspects.
650  0 $aInteractive marketing.
700 1  $aHuba, Jackie.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip071/2006030817.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0701/2006030817-b.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0701/2006030817-d.html

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In order to retrieve the exact bytes of this MARC record, perform a HTTP GET on the url

http://www.archive.org/download/marc_loc_updates/v35.i15.records.utf8

and include the HTTP header

Range: bytes=9037218-9038730

You will need to do this with a special purpose web client such as curl, not a browser. The curl command you'd use is:

curl -L -r 9037218-9038730 'http://www.archive.org/download/marc_loc_updates/v35.i15.records.utf8'