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There are 178 matching records. Show: List / Covers

full text
Not available   178
authors
Al Ries   6
Alexander Chernev   4
Jack Trout   4
Kenneth B. Kahn   4
Linda Gorchels   3
Matt Haig   3
subjects
Marketing - Product Management   [x]
Business / Economics / Finance   163
Business/Economics   141
Business & Economics   138
Marketing - General   71
Marketing   49
publication date
2000–now   141
1980-1999   37
languages
English   172
Spanish   3
German   1
publishers
Kogan Page   15
McGraw-Hill   12
Prentice Hall   9
Kaplan Business   6
Harvard Business School Press   5
Springer   5
Successful Product Management by Stephen Morse
Kogan Page, December 1994 Paperback
How to Price Your Products and Services by Harvard Business Review, Harvard Business School Press
McGraw-Hill Companies, December 1991 Paperback
Expert Product Management by Brian Lawley
Happy About, October 10, 2007 Paperback
Construir Marcas Poderosas / Building Strong Brands by Aaker, David A.
Gestion 2000, December 2003 Paperback
Markt- und Produktmanagement
Springer, November 5, 1998 Hardcover
The Product Manager's Handbook by Linda Gorchels
Mcgraw-Hill (Tx), June 2000 Hardcover
Online Promotions by Bill Carmody
Black Forest Press, May 2004 Paperback
Winning New Products by Robert Gravlin Cooper
Addison Wesley Publishing Company, January 1, 1986 Hardcover
2000 Sports Market Place Directory (Sports Market Place) by Sports Market Place
Sports Market Place, December 1999 Paperback
Innovation on Demand by Victor Fey, Eugene Rivin
Cambridge University Press, November 14, 2005 Hardcover
Brandscendence by Kevin Clark
Kaplan Business, September 1, 2004 Hardcover
The Big Idea by Steven D. Strauss
Kaplan Business, December 14, 2001 Paperback
Product Leadership by Robert G. Cooper
Perseus Books Group, May 2000 Paperback
Strategic Brand Management by Jean-Noel Kapferer
Kogan Page, June 1997 Paperback
A Handbook of Intellectual Property Management
Kogan Page, April 1, 2007 Paperback
If You're So Brilliant...How Come your Brand isn't Working Hard Enough? by Peter Cheverton
Kogan Page Business Books, August 2002 Paperback
Fundamentals of Supply Chain Management by John T. (Tom) Mentzer
Sage Publications, Inc, May 5, 2004 Paperback
Digital Play by Nick Dyer-Witheford, Greig De Peuter, Stephen Kline
McGill-Queen's University Press, June 2003 Paperback
Electro 98 by IEEE
Institute of Electrical & Electronics Enginee, June 1998 Paperback
Brand Asset Management by Scott M. Davis
Jossey-Bass, September 26, 2002 Paperback


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