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"The Growth Drivers is not only a practical guide to building marketing capabilities it explains why it is critical that organisations invest in the capabilities needed to excel at customer-centric marketing to drive growth"--
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Includes bibliographical references and index.
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- Created October 20, 2011
- 6 revisions
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December 4, 2022 | Edited by ImportBot | import existing book |
September 29, 2021 | Edited by ImportBot | import existing book |
September 25, 2020 | Edited by MARC Bot | import existing book |
June 20, 2012 | Edited by LC Bot | import new book |
October 20, 2011 | Created by LC Bot | Imported from Library of Congress MARC record. |