An edition of Brand success
(2011)
Brand success
how the world's top 100 brands thrive and survive
2nd ed.
by Matt Haig
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Subjects
Branding (Marketing), Brand name products, Management, AdvertisingShowing 1 featured edition. View all 1 editions?
| Edition | Availability |
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1
Brand success: how the world's top 100 brands thrive and survive
2011, Kogan Page
in English
- 2nd ed.
0749462876 9780749462871
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Book Details
Table of Contents
Innovation brands
Pioneer brands
Distraction brands
Streamlined brands
Muscle brands
Distinction brands
Status brands
People brands
Responsibility brands
Broad brands
Emotion brands
Design brands
Consistent brands
Advertiser brands
Distribution brands
Speed brands
Evolution brands
The BRIC brands
The last word.
Edition Notes
Rev. ed. of: Brand royalty : how the world's top 100 brands thrive and survive. 2004.
Includes bibliographical references (p. 290-291) and index.
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History
- Created July 30, 2011
- 8 revisions
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| December 23, 2022 | Edited by MARC Bot | import existing book |
| November 2, 2021 | Edited by ImportBot | import existing book |
| October 9, 2020 | Edited by ImportBot | import existing book |
| September 25, 2020 | Edited by MARC Bot | import existing book |
| July 30, 2011 | Created by LC Bot | Imported from Library of Congress MARC record. |