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Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate.
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Previews available in: English
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Edition | Availability |
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Convert!: designing web sites to increase traffic and conversion
2011, Wiley
in English
0470616334 9780470616338
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Book Details
Published in
Indianapolis, IN
Table of Contents
Part I. Designing for traffic. How to transform you web site's success
Search engine optimization fundamentals
Expanding your reach
Using the awareness ladder
Working through the awareness ladder
Part II. Designing for conversion. Making your site sell
Get their attention
Keep them engaged
Call them to action
Executing your web site strategy
Optimizing your web pages.
Edition Notes
Includes index.
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- Created October 22, 2011
- 11 revisions
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December 19, 2023 | Edited by ImportBot | import existing book |
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October 22, 2011 | Created by LC Bot | Imported from Library of Congress MARC record. |