Consumer behavior

buying, having, and being

8th ed.
  • 5.00 ·
  • 2 Ratings
  • 61 Want to read
  • 4 Currently reading
  • 1 Have read
Consumer behavior
Michael R. Solomon
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  • 5.00 ·
  • 2 Ratings
  • 61 Want to read
  • 4 Currently reading
  • 1 Have read

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Last edited by IdentifierBot
August 18, 2010 | History

Consumer behavior

buying, having, and being

8th ed.
  • 5.00 ·
  • 2 Ratings
  • 61 Want to read
  • 4 Currently reading
  • 1 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Language
English

Buy this book

Previews available in: English

Edition Availability
Cover of: Consumer behavior
Consumer behavior: buying, having, and being
2008, Pearson Prentice Hall
in English - 8th ed.
Cover of: Consumer behavior
Consumer behavior: buying, selling, and being
2006, Pearson Prentice Hall
in English - 7th ed.
Cover of: Consumer behavior
Consumer behavior: buying, having, and being
1999, Prentice Hall
in English - 4th ed.
Cover of: Consumer behavior
Consumer behavior: buying, having, and being
1996, Prentice-Hall International
in English - 3rd ed.

Add another edition?

Book Details


Published in

Upper Saddle River, NJ

Table of Contents

Consumers rule
Perception
Learning and memory
Motivation and values
The self
Personality and lifestyles
Attitudes
Attitude change and interactive communications
Individual decision making
Buying and disposing
Group influence and opinion leadership
Organizational and household decision making
Income and social class
Ethnic, racial, and religious subculters
Age subcultures
Cultural influences on consumer behavior
Global consumer culture.

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
658.8/342
Library of Congress
HF5415.32 .S6 2008

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL18280922M
ISBN 10
0136015964
ISBN 13
9780136015963
LCCN
2008000236
Library Thing
3018672
Goodreads
4164037

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
August 18, 2010 Edited by IdentifierBot added LibraryThing ID
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
December 15, 2009 Edited by WorkBot link works
October 15, 2008 Created by ImportBot Imported from Library of Congress MARC record.