An edition of Basic marketing (1996)

Basic marketing

a global-managerial approach

14th international ed.
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Last edited by ImportBot
May 10, 2021 | History
An edition of Basic marketing (1996)

Basic marketing

a global-managerial approach

14th international ed.
  • 0 Ratings
  • 9 Want to read
  • 1 Currently reading
  • 0 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
McGraw-Hill
Language
English
Pages
815

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Previews available in: English

Edition Availability
Cover of: Basic marketing
Basic marketing: a marketing strategy planning approach
2009, McGraw-Hill Irwin
in English - 17th ed.
Cover of: Basic marketing
Basic marketing: a marketing strategy planning approach
2008, McGraw-Hill/Irwin
in English - 16th ed.
Cover of: Basic marketing
Basic marketing: a global-managerial approach
2005, McGraw-Hill
in English - 15th ed.
Cover of: Basic marketing
Basic marketing: a global-managerial approach
2002, McGraw-Hill
in English - 14th international ed.
Cover of: Basic Marketing
Basic Marketing : A Global - Management Approach
1999, McGraw-Hill College
Hardcover
Cover of: Basic marketing
Basic marketing: a global-managerial approach
1999, McGraw-Hill
in English - 13th ed. [International ed].
Cover of: Basic marketing
Basic marketing: a global-managerial approach
1996, Irwin
in English - 12th ed.

Add another edition?

Book Details


Published in

Boston, London

Edition Notes

A variety of multi-media instructional aids, including a Web site, are available to support the text.

Includes bibiliographical references (p. 754-810) and indexes.

Series
McGraw-Hill/Irwin series in marketing

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415.13 .M369 2002

The Physical Object

Pagination
xxxii, 815 [28] p. :
Number of pages
815

ID Numbers

Open Library
OL19571164M
Internet Archive
isbn_9780072409475
ISBN 10
0072409479, 0071121102
LCCN
2001054436
Library Thing
324675
Goodreads
3465349

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
May 10, 2021 Edited by ImportBot import existing book
December 3, 2020 Edited by MARC Bot import existing book
July 1, 2019 Edited by MARC Bot replacing ocaid with lendable copy
June 29, 2018 Edited by ImportBot import new book
October 23, 2008 Created by ImportBot Imported from Talis MARC record.