An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, promotion & supplemental aspects of integrated marketing communications

5th ed.

by

  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications by Terence A. Shimp
Not in Library

My Reading Lists:

Create a new list

Check-In

×Close
Add an optional check-in date. Check-in dates are used to track yearly reading goals.
Today
Notes
  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read
Notes

Check nearby libraries

Buy this book

Last edited by ImportBot
December 19, 2023 | History
Edit
An edition of Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (1997)

Advertising, promotion & supplemental aspects of integrated marketing communications

5th ed.

by

  • ★★★★★ 5.00 ·
  • 2 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 2 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Dryden Press
Language
English
Pages
674

Check nearby libraries

Buy this book

Previews available in: English

Subjects
Communication in marketing, Communicatie, Marketing, Ventes, Marketing direct, Sales promotion, Advertising, Publicité, Promotion, Direct marketing, Reclame, Communication en marketing, Business & economics, Advertising & promotion

Showing 5 featured editions. View all 5 editions?

Edition Availability
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2003, Thomson South-Western
in English - 6th ed.
Libraries near you: WorldCat
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
Hardcover in English - 6 edition
Libraries near you: WorldCat
Cover of: Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
July 2, 2002, South-Western College Pub
in English
Libraries near you: WorldCat
Cover of: Advertising, promotion & supplemental aspects of integrated marketing communications
Advertising, promotion & supplemental aspects of integrated marketing communications
2000, Dryden Press
in English - 5th ed.
  • Not in Library
Libraries near you: WorldCat
Cover of: Advertising, promotion, and supplemental aspects of integrated marketing communications
Advertising, promotion, and supplemental aspects of integrated marketing communications
1997, Dryden Press
in English - 4th ed.
Libraries near you: WorldCat

Add another edition?

Book Details

Edition Notes

Includes bibliographical references and indexes.

Published in
Fort Worth
Series
The Dryden Press series in marketing
Other Titles
Advertising, promotion, and supplemental aspects of integrated marketing communications, Advertising promotion

Classifications

Dewey Decimal Class
658.8/2
Library of Congress
HF5415.123 .S54 2000

The Physical Object

Pagination
xxix, 674 p. :
Number of pages
674

ID Numbers

Open Library
OL57631M
ISBN 10
0030211131
LCCN
99074297
Library Thing
6903067
Goodreads
4129077

Community Reviews (0)

Feedback?
No community reviews have been submitted for this work.

Lists

This work does not appear on any lists.

History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 19, 2023 Edited by ImportBot import existing book
December 1, 2020 Edited by MARC Bot import existing book
June 24, 2010 Edited by IdentifierBot added LibraryThing ID
April 14, 2010 Edited by Open Library Bot Linked existing covers to the edition.
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record.