Influences of category structure on brand positioning and choice

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Last edited by ImportBot
December 14, 2011 | History

Influences of category structure on brand positioning and choice

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Publish Date
Language
English
Pages
26

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Previews available in: English

Edition Availability
Cover of: Influences of category structure on brand positioning and choice
Influences of category structure on brand positioning and choice
1993, University of Illinois at Urbana-Champaign
in English

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Book Details


Published in

Champaign

Edition Notes

Contains bibliographical references (p. [1-2]).

Series
BEBR faculty working paper -- no. 93-0127, BEBR faculty working paper -- no. 93-0127.

Classifications

Dewey Decimal Class
338

The Physical Object

Pagination
26, [6] p. ;
Number of pages
26

ID Numbers

Open Library
OL25119157M
Internet Archive
influencesofcate93127coup
OCLC/WorldCat
535285865

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 14, 2011 Edited by ImportBot import new book
December 6, 2011 Created by ImportBot Imported from Internet Archive item record.