Services Marketing and Management by Audrey Gilmore Published in June 2, 2003, Sage Publications Ltd Services Marketing and Management Audrey Gilmore Change Cover Language: English Edition: 1st edition Format: Paperback Dimensions: 9.3 x 6.9 x 0.6 inches Weight: 12 ounces ISBN 10: 0761941584 ISBN 13: 9780761941583 Subject: Sales & marketing management Marketing Business/Economics Business & Economics Business / Economics / Finance Marketing - General Advertising & Promotion Management - General Business & Economics / Management Management Service industries
description edit First sentence: Services are all around us - as consumers we use services every day. Table of contents edit No table of contents available Add it!
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