[Edit][History] last modified april 29, 2008
Language: English
Format: Paperback
Dimensions: 8.5 x 6.7 x 0.7 inches
Weight: 13.6 ounces
ISBN 10: 0789012901
ISBN 13: 9780789012906
Subject: Business & Management
International - General
Business/Economics
Business & Economics
Business / Economics / Finance
Relationship marketing
Customer Service
China
description
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First sentence: Marketing is a system in which people or groups are interrelated, engaged in reaching a shared goal, with a relationship with one another.

Table of contents
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