{"isbn_13": ["9780471267720"], "subtitle": "The New Science of Marketing", "last_modified": {"type": "/type/datetime", "value": "2008-04-29 13:35:46.87638"}, "languages": [{"key": "/l/eng"}], "publishers": ["Wiley"], "number_of_pages": 256, "first_sentence": {"type": "/type/text", "value": "Thousands of books have been written to try to explain how to go about the business of marketing."}, "isbn_10": ["0471267724"], "publish_date": "May 2, 2003", "key": "/b/OL7614315M", "authors": [{"key": "/a/OL657318A"}, {"key": "/a/OL452005A"}], "title": "Enterprise Marketing Management", "type": {"key": "/type/edition"}, "id": 10364231, "revision": 1}