An edition of Smarter, Faster, Cheaper (2010)

Smarter, Faster, Cheaper

Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business

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Last edited by ImportBot
December 9, 2022 | History
An edition of Smarter, Faster, Cheaper (2010)

Smarter, Faster, Cheaper

Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

"Save time and money in building. marketing and promoting your businessWith huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke.Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques.

    Draws from author David Siteman Garland's extensive experiences as a successful entrepreneurBased on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and smallStrategies and ideas are easy to understand, digest, and immediately put to useFrom learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Cheaper, Faster will save you time, money, and aggravation whether you're building your tenth business or your first"--

Publish Date
Publisher
Wiley
Language
English
Pages
230

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Previews available in: English

Edition Availability
Cover of: Smarter, Faster, Cheaper
Cover of: Smarter, Faster, Cheaper
Smarter, Faster, Cheaper
2011, Wiley & Sons, Incorporated, John
in English
Cover of: Smarter, Faster, Cheaper
Cover of: Smarter, Faster, Cheaper
Cover of: Smarter, Faster, Cheaper

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Book Details


Published in

Hoboken, N.J

Table of Contents

The shift : finding those eyballs and big mouths
Create your foundation : be a human, not a company
Become a trusted resource : because nobody cares about your project
Selling sucks : to educate, inspire, and entertain is fun
Be your own media source
The art and science of experimenting and creating content
Tapping into the power of online video : forget viral, focus on function
Market and promote your business by helping others
The keys to marketing, promoting, and building your community
Creating a sharable and spreadable website
Expanding your network : the art of digital schmoozing
Your reputation in the transparent world we live in : doing business now is like being on camera 24/7
Respect the blogger and new media
How to connect with anyone you want : using your content, connections, and products as a handshake
Traditional advertising is dying : the rise of creative paid sponsorships and social marketing
Take it offline.

Edition Notes

Includes index.

Classifications

Dewey Decimal Class
658.8/02
Library of Congress
HF5415 .G35 2011, HF5415.G35 2010

The Physical Object

Pagination
xxiv, 230 p. ;
Number of pages
230

ID Numbers

Open Library
OL25064924M
Internet Archive
smarterfasterche0000garl
ISBN 10
0470647922
ISBN 13
9780470647929
LCCN
2010028570
OCLC/WorldCat
635494128
Google
TLrvatkqDe8C

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 9, 2022 Edited by ImportBot import existing book
November 24, 2020 Edited by ImportBot import existing book
November 13, 2020 Edited by MARC Bot import existing book
October 9, 2020 Edited by ImportBot import existing book
October 23, 2011 Created by LC Bot Imported from Library of Congress MARC record.